As I've mentioned before, I'm a huge fan of FMTC's affiliate database directory. I've used it daily for years while working on HIF and it doesn't look like that'll end any time soon because they have a new Chrome browser extension.
This allows FMTC subscribers to swiftly access affiliate links and merchant information without needing to load the database each time, all from within your browser while still on a merchant's website. If you run a website or any sort of business that works with affiliates, I can't recommend it enough.
This upgrade might seem small at first glance, but it completely cuts down on the number of clicks and time it takes to check on a merchant. Even if it only saves you a minute or two each day, that time saved quickly ads up. And I find myself using it way more than just once a day!
Setting up the extension couldn't be easier either.
- Install the browser extension from the Chrome store.
- Log into your FMTC account.
- Click “Browser Extension” from the sidebar.
- Generate your unique API key, then enter it into the extension.
Once you're set up, you can start using the extension on thousands of different merchant websites to check their program status & restrictions, deeplink ability, and even covid-19 temporary affiliate changes.
I find that covid-19 perk to be especially helpful these days. The pandemic has decimated my industry and I spent so much time trying to figure out merchant updates earlier in the year. You should seen the mess of post-it notes I had all over my desk in a futile attempt to track all the changes.
However, with the extension, I can immediately tell if a merchant has nuked their commissions as soon as I land on their website.
We received confirmation that there has been a decrease or zeroing out of commissions.
Notes: 6/24 – Emailed about status of commission rates
Verification Type: Merchant Newsletter
Last Update: 2020-06-24
That info tells me if I'm trying to make money, I should probably head elsewhere for the time being since Best Buy has “zeroed” out their commissions. 😅
Accessing all of this merchant info would have taken, at minimum, three additional clicks and page loads without the extension. Loading the database, searching the database, then loading the merchant page. But with the extension, it's all at my fingertips right from the browser!
Deal bloggers will also love the “Deals” section within each merchant's listing. It contains both a link to FMTC's full deal page for each merchant while also highlighting a few “top deals” that FMTC thinks you might be interested in.
I won't lie, there's one big item I have on my wish list for the extension. While you can create a deeplink within the extension, it doesn't let you create an unbranded affiliate deep link! This is the only time I find myself constantly swapping back to the FMTC database and thus is one of the slight bottlenecks I find with the extension. That said, I still find myself using it all the time. This one missing perk is the only thing holding it back from being absolutely perfect.
Are there any other bloggers out there who use FMTC's merchant directory? Have you tried the extension yet? If so, please let share in the comments how it helps your daily routine!