Released to much online fanfare last year, Jet.com was founded by an ex-Amazon executive who was looking to marry the world of membership warehouse stores with his expertise in online shopping. Basically, he wanted to make an online version of Costco or Sam's Club. He ultimately got Jet.com off the ground and with it came a $50 per year fee. Shockingly, very few people used the site.
I was one of those initial, skeptical users. I liked the idea, but I wasn't shelling out $50 for some brand new website. Plus buying a membership to Costco or Sam's Club has different expectations than what you want out of something like an Amazon Prime membership. But I could see the niche Jet.com wanted to build and fill. Even those of us who love Amazon have to admit they don't do a great job selling everyday items you typically buy at a membership store. Sure, Amazon has everything from entertainment to electronics to office supplies nailed down, plus they kill it with their Daily Deals, but rarely do they have the cheapest snack food or laundry detergent or six pack of white undershirts.
It wasn't long until my earlier prediction came true. In October 2015, just months after launched, Jet.com dropped their membership fee entirely. Based on news reports since, it's been a resounding success, as their customer base has surged. And just recently, they started offering amazing discount codes, so now they really have my attention!
So have any Hiffers used Jet.com? What did you think?! I know my sister found cheaper Clif bars on there and my mom asked if they sold plane tickets since it only had Jet in the name. So I'm 1 for 2!